Get Your Business "Write"
Speaker: Nicole M. St.Martin
Course: 8:30 – 11:30 a.m.
What You’ll Learn
Ninety-eight percent of executives name business writing as one of the three most desired traits in an employee. Why? Appearances are everything when it comes to the written word. Your company’s perceived ability to deliver, your professional competency, and even your potential for advancement all hinge on your business writing skills. Impress customers, peers, and managers alike with your clear, concise, and correct copy. Turn off auto-pilot, start paying attention, and get your business “write” today!
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Examine the key ingredients for effective written communication.
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Learn to write for your reader, not at your reader, to solicit your desired response.
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Leverage proven business writing processes to create copy that works for you.
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Incorporate practical writing tips into everyday correspondence.
- Discover your most common grammar mistakes and techniques for avoiding them.
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Building Communication Strategies: Leverage Your Best Critical Thinking
Speaker: Kellie Green, CPCU
Course: 8:30 a.m. – 4 p.m.
What You’ll Learn
In today's fast-paced business world, effective communication is surfacing as the number-one skill leaders in all professions cite as the distinguishing factor of a successful career. This course will take a deeper look at the elements of effective communication.
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Can you deliver a memorable message to any audience, large or small, peer, superior, or subordinate?
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Do you have a strategy to replicate your success?
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Are you applying your emotional intelligence when you communicate at work?
This course gives you an opportunity to reassess your communication skills and reflect on how effective a communicator you are in today's diverse market. You will be challenged to leverage your best critical thinking into developing effective communication strategies. Participants will examine the recognized model for developing an effective message, analyzing an audience, articulating intent, and measuring an outcome within specific industry scenarios.
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Leaders and Decisions—Meeting Ethical Dilemmas Head-On
Speaker: Elise M. Farnham, CPCU, ARM, AIM, CPIW
Course: 8:30 a.m. – 12:05 p.m.
What You’ll Learn
The decisions a leader makes every day are tough enough, what happens when all of the answers are right? In order to resolve right-versus-right dilemmas, leaders often find themselves brooding, reflecting, and engaging in energetic self-reflection. In this course, we will examine four types of dilemmas that insurance leaders face and evaluate methods for resolving them. Thought-provoking case studies will be reviewed and discussed, giving attendees an opportunity to examine dilemmas from a variety of perspectives.
By attending this course, insurance and risk management professionals will learn:
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How to recognize and analyze the ethical dilemmas insurance leaders face.
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Methods for resolving dilemmas.
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The importance of the leader's role in creating an ethical culture that empowers employees to make the right choices.
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How ethical choices play a key role in organization success.
The world of insurance and risk management is becoming more and more complex with competing factors tempting leaders to stray from their defined goals. Learning how to deal with ethical dilemmas is becoming a key competency for today's leader!
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Developing Emotional Intelligence for Professional Success
Speaker: Elise M. Farnham, CPCU, ARM, AIM, CPIW
Course: 1 – 4 p.m.
What You’ll Learn
It is important to be aware of the emotions that we experience at work or about work. These emotions often form the backdrop for messages we send out about ourselves. If we understand the impact of our emotions in the workplace, we will be better equipped to manage our workplace relationships.
Today’s leaders are becoming more aware of the importance and relevance of emotional intelligence (EI) in the workplace. Your ability to recognize and develop your emotional intelligence sets you apart in your ability to contribute to the success of individuals and organizations.
Course attendees will:
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Explore an EI competency model relating to learned capabilities.
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Examine the link between emotional intelligence and professional competence.
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Increase self-awareness of how behavior affects performance.
- Leverage the insights gained to strengthen individual and group results.
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The views and opinions of the speakers are their own and not necessarily shared by the officers, members, or staff of the CPCU Society.
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